Zapak.com, India’s leading gaming portal is soon launching Zapak Mail. According to AlooTechie
Zapak Digital Entertainment is planning a creative campaign for its new product Zapak Mail which is targeted at new users and non-users of emails. Zapak and Marching Ants have collaborated with Cyrus Oshidar of the MTV fame for the conceptualization of the TVC (television commercial) being planned for Zapak Mail service.
The advertising campaign shows that Zapak Mail would be easy to use.
Though I can’t see a reason why people would need two email accounts, or why gaming and email are related, if Zapak Mail is easy enough for my Mom, I can bet it’s going to turn into a market leader. But we’ll have to wait till Mom hears about it.
PS. I think AlooTechie came from ‘Aloo Tikki’ but one can never be sure. But one thing I’m sure of is that it is quite hot. Anyways, here’s the latest via AlooTechie. The Indian Government has said that money spent on the website may be claimed for tax deduction. (link)
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